The 89-Day Guarantee · Waxhaw · Weddington · Marvin

Sell in 89 days at a price you agree to.
Or I sell it for free.

Your home was on the market for months and didn't sell. That doesn't mean it can't — it means the marketing has to change. This is the guarantee I put behind that claim, and it's written into the listing agreement.

1 in 3Homes here take 60+ days
89Days — guaranteed in writing
98.2%Of asking price

* Some restrictions apply. Full program terms provided at listing appointment.

Your listing expired. Your home is unsold. Now what?
The honest answer

It's almost never the house. It's the marketing.

After months of having your property listed, you're probably thinking about slashing your price. You're hearing from every agent in town telling you they could have done it better. And you're still living in limbo — with no end in sight.

Here's what I know after 25 years of marketing homes in this area: most listings that expire got listed, not marketed. An MLS entry and a yard sign is not a plan. When a well-priced home sits, one of these is usually why:

The launch fell flat. The first 14 days decide a listing's momentum. Miss the launch and the market moves on.
The photos didn't stop anyone. Buyers scroll. If the first photo doesn't stop the scroll, the showing never happens.
Nobody was actually promoting it. No ads, no mail, no buyer database — just waiting on the MLS to do the work.
The price conversation happened too late. Price and marketing work together. One can't rescue the other.

The fix isn't relisting the same way with a different name on the sign. The fix is a different plan — and a guarantee that puts the pressure on me, not you.

The 89-Day Guarantee

Here's exactly how it works.

1
We agree on the price — together.Before we list. This is your home and your decision. No games, no bait numbers.
2
I build a full marketing campaign.Not an MLS entry. Digital ads, direct mail, print, professional photography — a real launch for your property.
3
Day 89: under contract, or I work for free.If your home isn't under contract by day 89, my listing commission drops to $0. It's written into your listing agreement.

“Why would I offer this? Because my marketing works consistently enough that I'm willing to put my income on the line.”

That's not a sales pitch — it's in the agreement. I eat my commission if I miss. And I hate eating my commission.

A guarantee you won't hear from most agents calling you right now.

Every agent who called you this week said they could have done better. I'm the one putting it in writing — with my commission behind it.

My sellers average 98.2% of asking price — in a market where 1 in 3 homes takes over 60 days to go under contract. The difference is the marketing.

What your relaunch gets

Most homes get listed. Yours gets marketed.

This is the campaign behind the guarantee — the same system on every listing I take. It's why I can make a promise no one made you the first time around.

1
The Pond — 14,000+ buyersOur database of opted-in buyers looking in this area. Your relaunch goes straight to people already shopping — not just onto a feed.
2
Professional photographyA fresh shoot, shot to stop the scroll. Buyers meet your home again for the first time.
3
Digital & social campaignsFacebook and Instagram promotion built for the way buyers actually shop today.
4
Direct mail & printPostcards, flyers, and listing materials from our own press — real ink, real mailboxes, real buyers.
5
A real launch strategyThe first days matter most. We plan how the listing is introduced, promoted, watched and adjusted.
6
A price we set togetherBacked by a real market analysis of what sold, what didn't, and why — including your first listing.
Free & no obligation

Find out why your home didn't sell.

I'll personally review your listing history — the photos, the pricing, the marketing (or lack of it) — and show you exactly what I'd do differently. Free, no pressure, and no obligation to relist with anyone.

Rather talk now? Call or text 704-284-7798. My office can be in your home within 30 minutes of your call.

Get your free "Why It Didn't Sell" review

Your info goes to the Upchurch Real Estate team only — never sold, never spammed.

Got it — thank you!

The Upchurch Real Estate team will pull your listing history and reach out shortly with your review. Want to skip ahead? Book your appointment with David now.

David Upchurch, Broker and Listing Specialist, Upchurch Real Estate
Who's making this guarantee

David Upchurch

Broker / Realtor · Listing Specialist · Upchurch Real Estate

I've been marketing and selling homes in the Waxhaw area for 25 years. In that time I've learned one thing most agents never figure out: the reason homes sit on the market isn't price alone — it's marketing.

Every home I list gets a full, custom marketing campaign. And I back it with a written guarantee: sell in 89 days at a price you agree to — or I work for free.

That's not a gimmick. It's my promise. And I hate eating my commission.

Your home didn't fail. The marketing did. Let's fix that.

Start with a free review of why it didn't sell — or go straight to the conversation. Either way, you'll know exactly what a real relaunch looks like before you decide anything.

Free ReviewCall David